Friday, 11 April 2014

Business Inspiration From The Hermit: Simplicity

the hermit tarot
Steve Jobs gave a small private presentation about the iTunes Music Store to some independent record label people. 

My favourite line of the day was when people kept raising their hand saying, "Does it do [x]?", "Do you plan to add [y]?". 

Finally Jobs said, "Wait wait — put your hands down. 

Listen: I know you have a thousand ideas for all the cool features iTunes could have. So do we. 

But we don't want a thousand features. That would be ugly. 

Innovation is not about saying yes to everything. It's about saying NO to all but the most crucial features.” 

Remember to keep it simple.

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